Click Labs commissioned DCP to create a newsletter design for their Time Magazine online marketing campaign.
DCP was first commissioned to design and build a custom lead generation website for Time Magazine. Once completed we used the website content to design a responsive email creative.
The newsletter was designed from a blank canvas using Adobe Photoshop CC.
Click Labs requested for the newsletter to incorporate images from the custom-built landing page. DCP added a clear “call to action” to ensure the best click-through ratios from email subscribers.
DCP tested the newsletter across various email applications. The newsletter was coded using custom CSS and HTML.